Jeff Stephens
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Change Orders

What is your policy on change orders? In my business, the main problem that causes change orders is a) scope creep and b) timeline changes.  We have a new rule that if the timeline expands by more…Continue

Started Mar 31, 2010

Schmap--a good tool for building a portfolio?
6 Replies

I was excited recently when I found out a photo I took in Toronto (of the Flatiron Building) was included in the Schmap Toronto Guide (…Continue

Tags: a, portfolio, building, photography, travel

Started this discussion. Last reply by Glenn Forrest Aug 12, 2010.

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Vesna Tomic joined Jeff Stephens's group
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Freelance Marketing

A group for people who want to discuss how to market yourself as a creative freelancer (photographers, designers, copywriters, etc.)
Jul 4
Paul Donovan joined Jeff Stephens's group
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Freelance Marketing

A group for people who want to discuss how to market yourself as a creative freelancer (photographers, designers, copywriters, etc.)
Dec 15, 2012
Michelle Widener joined Jeff Stephens's group
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Freelance Marketing

A group for people who want to discuss how to market yourself as a creative freelancer (photographers, designers, copywriters, etc.)
Jul 19, 2011
Khali L joined Jeff Stephens's group
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Freelance Marketing

A group for people who want to discuss how to market yourself as a creative freelancer (photographers, designers, copywriters, etc.)
Jun 30, 2011
Judy Orcutt commented on Jeff Stephens's group Freelance Marketing
"Are any of you marketing on the internet?  Are any of you selling wholesale?"
Dec 18, 2010
Judy Orcutt joined Jeff Stephens's group
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Freelance Marketing

A group for people who want to discuss how to market yourself as a creative freelancer (photographers, designers, copywriters, etc.)
Dec 18, 2010
aydin kirkewoog joined Jeff Stephens's group
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Freelance Marketing

A group for people who want to discuss how to market yourself as a creative freelancer (photographers, designers, copywriters, etc.)
Nov 1, 2010
Jeff Stephens and Glenn Forrest are now friends
Aug 17, 2010
Jeff Stephens replied to Jeff Stephens's discussion Google Adwords in the group Freelance Marketing
"I have definitely focused on the organic optimization more than anything else--and that does help a lot. It's cool that you've experimented, and super cool that you promote the Emancipated Artist on your own website too!"
Aug 17, 2010
Jeff Stephens replied to Jeff Stephens's discussion Google Adwords in the group Freelance Marketing
"Great, thanks John! It seems Adwords is one of those things where on one hand, it's definitely "learnable" with books and websites to give you some training, but on the other hand it could be a very expensive way to do trial and error!"
Aug 17, 2010
Jeff Stephens added a discussion to the group Freelance Marketing
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Google Adwords

Hey Freelance MarketersHas anyone used Google Adwords at all--and if so, did you have luck doing so?  Did you do it yourself, or work with an expert?  What was your experience like?See More
Aug 17, 2010
Glenn Forrest replied to Jeff Stephens's discussion Schmap--a good tool for building a portfolio?
"They emailed me and used one of my photos for Hawaii's volcano tours brochure. It was Digimarc'd"
Aug 12, 2010
John Nicklin joined Jeff Stephens's group
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Freelance Marketing

A group for people who want to discuss how to market yourself as a creative freelancer (photographers, designers, copywriters, etc.)
Aug 12, 2010
Jeff Stephens replied to Snapper's discussion When clients fail to pay
"I have fortunately not had too many troubles with collections, but over the past seven years being in business I have learned a few best practices: 1) make sure your payment terms are in the contract that you get signed by the client before work…"
Jul 7, 2010
Jeff Stephens replied to will's discussion Amateur or not?
"@snapper Good point, that's a great way to look at it. And I would argue that if you devote that level of commitment, then ultimately you will hit the quantitative measure of "professional" as well (the money part). @aydin I would…"
Jun 14, 2010
Jeff Stephens replied to will's discussion Amateur or not?
"I believe the answer lies in the purpose of this very community: if you make the majority of your living from the money you earn from your work, then you're a professional. Anything less than that and you're amateur. That's my two…"
Jun 9, 2010

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Jeff Stephens's Blog

A little levity: "clients from hell," and "I am the client!"

I wanted to share a little levity with you on this fine Wednesday afternoon. Running a freelance creative shop or small agency can definitely have its ups and downs. Keep it all in perspective. These two websites are funny and lighthearted ways to see both sides of the client/agency relationship. Enjoy!








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Posted on March 31, 2010 at 1:59pm — 1 Comment

The Right Place at the Right Time

When you're marketing your services as a freelancer, there's a lot to be said for being at the right place at the right time. You'll be surprised how many times you'll contact a prospect who will say "you have great timing--we were just talking about how we need some help." And every time that happens, it will put a smile on your face.


So how do you make that happen as much as possible? By marketing yourself consistently and frequently. Even if it's just a few contacts a…
Continue

Posted on March 12, 2010 at 5:01pm

Marketing: Do It When You're Busiest

One thing that I learned as a freelancer was one very important rule...and it's a little counterintuitive. The marketing rule of thumb is that it's most important to market yourself when you're at your busiest.


Why?
Because marketing is like planting seeds, watering them and watching them grow into plants that you can harvest later. In other words, it doesn't happen overnight. The problem with waiting until you're slow to start your marketing efforts, is…
Continue

Posted on March 5, 2010 at 11:48am

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At 2:05pm on March 31, 2010, Glenn Forrest said…
Jeff. Thanks. Looking to learn and contribute.
 
 
 

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